Honda's first electric SUV, the Prologue, is already the best-selling EV in the US. With growing demand, the Honda Prologue is set to become a hit.
Honda Prologue EV sales are growing in the US
The electric SUV was the fifth best-selling EV in the US, with sales exceeding 12,600 in the third quarter.
In accordance with Cox AutomotiveThe introduction followed only Tesla's Model Y, Model 3, Cybertruck, and Ford Mustang Mach-E.
The performance is good, given that Honda didn't sell a single EV in the US last year. With more than 4,100 Prologue sales in October, Honda continued to outpace several competitors. The electric SUV surpassed the Ford Mustang Mustang Mach-e, which sold 3,313 units in the US last month.
In October 2024, Honda Prologue sales reached 18,309 in the US, compared to zero last year. Honda started delivering Prologue models in March.
Based on GM's Ultium platform, the SUV offers up to 296 miles of driving range. Although it uses the same platform as new models from Chevy, Cadillac, and GMC, Honda has fine-tuned the EV to help it stand out.
Honda added multi-link front and rear suspension to give it a “sporty” feel. The Prologue also has Google built-in with support for AppleCarPlay and Android Auto, something GM has omitted.
| 2024 Honda Prologue trim | Starting Price (w/o $1,395 local currency) |
The price starts at the back tax credit (w/o $1,395 local currency) |
The price starts at the back tax credit ($1,395 local currency) |
EPA grade (miles) |
| EX (FWD) | $47,400 | $39,900 | $41,295 | 296 |
| EX (AWD) | $50,400 | $42,900 | $44,295 | 281 |
| Touring (FWD) | $51,700 | $44,200 | $45,595 | 296 |
| Touring (AWD) | $54,700 | $47,200 | $48,595 | 281 |
| Elite (AWD) | $57,900 | $50,400 | $51,795 | 273 |
The 2024 Honda Prologue EX FWD starts at $47,400. With a federal tax credit of $7,500, an electric SUV can be purchased for less than $40,000 (not including the property tax).
Electrek's Take
Although it took Honda a long time to launch its first electric SUV in the US, the company is quickly looking to make up ground.
The Prologue, like GM's new Chevy Equinox and Blazer EVs, is seeing an increase in sales in the US as new models go on sale.
Despite headlines saying EV sales are “slowing” or “cooling,” many automakers, including Honda and GM, are posting record numbers. It's not a secret. With long-range, technology-laden EVs offered at affordable prices, GM and Honda are proving the demand is there.
Are you ready to see what all the hype is about? Check out Honda's electric SUV for yourself. You can use our link to find deals on the 2024 Honda Prologue at a dealer near you.
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